GoodPower Education Fund

1. Shift culture to transform beliefs, policy, energy and consumer behavior.

2. Mobilize mass civic participation and expand the electorate.

3. Unlock the economic power of the renewable energy transition for individuals and communities.

Communications: GoodPower is a strategic communications juggernaut, combining subject expertise, data, and digital to move minds and engage millions. Over the last decade, we’ve built a world-class marketing tech stack and our 360-degree programs span out-of-home, social, mobile, creators, streaming, and other channels — reaching new audiences that are targeted by disinformation campaigns and that other efforts overlook.

Creators: As a trailblazer in creator marketing and streaming, we remain ahead of the curve as the internet evolves. In 2020, we launched the GoodPower Creator Collective—a network of 8,500+ creators across food, fashion, cars, gaming, sports and more—with 350M+ combined followers. We lead the field in engaging new audiences beyond traditional channels.

Content: Stories are the foundation of our campaigns. The GoodPower Content Studio creates original content that highlights the real economic and health impacts of the Good For All Economy.

Field: We believe an economy that works for everyone is within reach — but only if we unlock it together. GoodPower organizes under-represented voters to advocate for lower bills, better jobs, healthier food, and lasting economic security through the energy transition.

Research: We design and run cutting-edge studies to understand new audiences across geographies, ideologies, and cultures. Our team blends social science, advanced polling, AI-driven analytics, and message testing to identify the most effective ways to counter disinformation, expand public support for decarbonization, and build durable political will.

Innovation: We design and build next-generation platforms including AI and machine learning software, advanced analytics systems, and digital tools. These innovations help us reach people faster, counter disinformation more effectively, and engage communities more deeply. Our team prototypes new campaign models, tests emerging technologies, and develops strategies to stay ahead in a rapidly shifting information environment.

With 13 staff, a network of 17,000 teachers, 300,000 members of the Youth Action Network, and 4,000 trained young climate leaders from across the US, ACE has the capacity to implement high quality programs that educate young people on the science of climate change and empower them to take action.

Our impact has been demonstrated through peer-reviewed research with collaborators at Stanford, Yale and George Mason University. [1]

[1] Flora, J.A., Saphir, M., Lappé M., Roser-Renouf, C., Maibach, E.W. & Leiserowitz, A.A. “Evaluation of a national high school entertainment-education program: The Alliance for Climate Education.” Climatic Change. 127. Issue 3-4 (2014): pp 419-434.

Since 2008, ACE has educated 2.7 million students on the science and solutions of climate change, built an action network of over 300,000 youth, and tracked over 1 million climate actions. We are seeking to educate a generation, build an unstoppable youth action network, train and connect young climate leaders, and elevate stories from youth voices to change the narrative on climate change. Since 2018, ACE is testing unique online voter registration platforms and cutting-edge relational organizing tactics to support youth-led efforts to mobilize peers to use their powerful voices and votes to call for meaningful climate action in elections.